University of Liege | Version française
Study programmes 2013-2014Last update : 20/04/2014

HEC Management School - University of Liege
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Master en sciences de gestion, à finalité spécialisée en marketing and strategic intelligence
Or
Th
Pr
Au
Credits

First Year

Compulsory courses

DROI1262-1

Labour Law - Paul Crahay

30
-
-
5

GEST1079-3

Entrepreneurship (english language) - Jean-Marie Choffray
Q1
30
-
-
5

GEST3029-1

International Strategy (english language) - Nathalie Crutzen, Thomas Froehlicher
Q2
18
-
-
3

INFO2039-2

Management Information Systems (english language) - Ashwin Ittoo
Q1
30
-
-
5

GEST3030-1

Development of managerial skills - Jean-Marie Dujardin, Jocelyne Robert
TA
12
-
-
2

MQGE0005-5

Quantitative Methods in Management (english language)




5
-
Part : Operations Research - Yasemin Arda
15
-
-
-
Part : Statistics - Cédric Heuchenne
15
-
-

MARK0781-2

Strategic Marketing (english language) - Zelal Ates, Cécile Delcourt, Jean Tondeur
Q1
30
-
-
5

FINA0050-1

Valuation and Capital Budgeting (english language) - Marie Lambert, Alain Schockert
Q1
30
-
-
5

GRHO0017-2

Change Management (english language) - François Pichault
Q1
30
-
-
5

Optional courses

Choose one language course from the following :

Notice access to basic-level language courses is subject to a number of requirements - see the HEC regulations.

LANG1925-1

German 4 - Marie Mawhin
Q2
30
-
-
5

LANG1926-1

Advanced German 4 - Sylvia Deroose
Q2
30
-
-
5

LANG1927-1

Spanish 4 - Nicole Grutman
Q2
30
-
-
5

LANG1928-1

Advanced Spanish 4 - Véronique Peiffer
Q2
30
-
-
5

LANG1929-1

Italian 4 - Christine Hanon
Q2
30
-
-
5

LANG1930-1

Advanced Italian 4 - Christine Hanon
Q2
30
-
-
5

LANG1931-1

Dutch 4 - Nicole Engelen, Lutgarde Nachtergaele, Baudoin Yans
Q1
30
-
-
5

LANG1932-1

Advanced Dutch 4 - Lutgarde Nachtergaele
Q2
30
-
-
5

LANG1933-1

Elementary German 1 - Marie Mawhin
Q2
30
-
-
5

LANG1934-1

Elementary Spanish 1 - Nicole Grutman
Q2
30
-
-
5

LANG1936-1

Elementary Dutch 1 - Nicole Engelen
Q1
30
-
-
5

LANG1954-1

French beginner level 1 - ISLV

30
-
-
5

Notice this course is only open to non-French speaking students.

Choose one option from the following :

Notice each option given below is a prerequisite to access to the concerned focus, offered in 2nd year of Master.

Option "Banking and Asset Management"

FINA0051-1

Banking and Insurance (english language) - Fabien Boniver, Georges Hübner
Q2
30
-
-
5

FINA0052-1

Financial Derivatives (english language) - Aline Muller
Q2
30
-
-
5

FINA0053-1

Investments and Portfolio Management (english language) - Séverine Plunus

30
-
-
5

Option "Financial Analysis and audit"

FINA0011-2

Audit (english language) - Félix Fank
Q2
30
-
-
5

FINA0030-1

Consolidation and IFRS (english language) - Patrice Schumesch
Q2
30
-
-
5

FINA0044-5

Strategic Performance Management (english language) - Gabriele Catania

30
-
-
5

Option "Marketing and Strategic Intelligence"

MARK0783-1

Consumer Intelligence (english language) - Zelal Ates
Q2
30
-
-
5

MARK0784-1

Introduction to Strategic Intelligence (english language) - Claire Gruslin

30
-
-
5

Choose one of the following courses :

MARK0785-1

Branding and Reputation Management (english language) - Zelal Ates
Q2
30
-
-
5

GEST3146-1

Digital Marketing Essentials (english language) - André Blavier, Michael Schyns

30
-
-
5

Option "Social enterprise management"

GEST3035-1

Introduction to social economy and social entrepreneurship - Jacques Defourny
Q2
30
-
-
5

GEST3036-1

Social Innovation and Organisational Diversity (english language) - Benjamin Huybrechts

30
-
-
5

GEST3037-1

Financing a social enterprise - Sybille Mertens de Wilmars

30
-
-
5

Second Year

Upon the authorisation of the Doctoral College and with the prior agreement of the President of the jury, students will have the possibility of substituting a maximum of ten course credits from their programme with preparatory courses in doctoral research.

Compulsory courses

GTFE0013-1

Final work - Collégialité

-
-
-
20

GEST1076-1

Sustainable strategy in a multi-polar world (english language) - Nathalie Crutzen, Marc Deschamps, Thomas Froehlicher
Q2
30
-
-
5

Notice The students enrolled in the professional focus in entrepreneurship are invited to attend the course GEST0215-2 "Growth strategy" (5 ECTS) instead of the course GEST1076-1

This course is aimed at students enrolled at the professional focus in entrepreneurship

GEST0215-2

Growth strategy - Marc Beaujean, Marc Foidart

15
30
-
5

Optional courses

Continuation of the choice of second language taken in the 1st year of the masters :

LANG0823-2

German for management (L2) level 5 - Françoise Carl, ISLV
Q2
30
-
-
3

LANG0824-2

Spanish for Management (L2) Level 5 - Alexis Alvarez Barbosa, Véronique Peiffer
Q2
30
-
-
3

LANG0825-2

Italian for Management (L2) Level 5 - Christine Hanon
Q1
30
-
-
3

LANG0827-2

Business Dutch (L2) level 5 - Doris De Laet, ISLV
Q2
30
-
-
3

LANG0829-2

Dutch for Management (L2) Beginner 2 - Claire de Lamotte

30
-
-
3

LANG0830-2

German for management (L2) level beginners 2 - Sylvia Deroose
Q2
30
-
-
3

LANG0909-1

French for Management (L3) beginner level 2 - ISLV

24
-
-
3

Notice this cours is only open to non-French speaking students

LANG1984-1

Chinese for Management (L2) level 5 - N...

30
-
-
3

Follow-up to the language choice made in the 1st year of Master :

LANG0885-1

Intercultural Studies - Part II (english language)

30
-
-
2

LANG0831-2

German for management (L3) level 5 - Françoise Carl, ISLV
Q2
30
-
-
2

LANG0832-2

Spanish for Management (L3) Level 5 - Alexis Alvarez Barbosa, Véronique Peiffer
Q2
30
-
-
2

LANG0833-2

Italian for Management (L3) Level 5 - Christine Hanon
Q2
30
-
-
2

LANG1985-1

Chinese for Management (L3) level 5 - N...

30
-
-
2

LANG0835-2

Business Dutch (L3) level 5 - Doris De Laet, ISLV
Q2
30
-
-
2

LANG0837-2

Dutch for management (L3) beginner 2 - Claire de Lamotte

30
-
-
2

LANG0838-2

German for management (L3) level beginners 2 - Sylvia Deroose
Q2
30
-
-
2

LANG0908-2

English for Entrepreneurs - Jonathan Solheid

10
60
-
5

Notice courses only for the students of the professional focus in entrepreneurship

Notice focus open to students who have taken the option "Marketing and strategic intellingence" during the 1st year of Master.

Compulsory courses

GEST3141-1

Advanced business cases in strategic management (+ crisis management) (english language) - Claire Gruslin, Jean Tondeur

30
-
-
5

GEST3142-1

Knowledge Management and Influence (english language) - Claire Gruslin

30
-
-
5

GEST3061-1

Skills portfolio - Louis Esch
TA
-
-
-
5

GSTG0014-4

Placement - Collégialité

-
-
-
10

Optional courses

Choose one of the following courses :

GEST3032-1

eBusiness and eCommerce (english language) - André Blavier, Ashwin Ittoo

30
-
-
5

GEST3143-1

Geopolitics and State Security (english language) - Michel Hermans
Q2
30
-
-
5

GEST3144-1

(not available during 2013-2014) Multivariate Analysis for Business Research (english language) - N...

30
-
-
5

MARK0786-1

Services Marketing and Management (english language) - Cécile Delcourt
Q2
30
-
-
5

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Caption

Column "Or" = Course Organization
TA:All year
Q1:First quadrimester
Q2:Second quadrimester

Students and Studies Administration - Academic Affairs - Contact : Monique Marcourt, General Director for Education and Training - Developed by SEGI