2023-2024 / GCER0067-1

International Public Affairs and CSR

Duration

24h Th, 60h AUTR

Number of credits

 OpenBordersMBA5 crédits 

Lecturer

Language(s) of instruction

English language

Schedule

Schedule online

Units courses prerequisite and corequisite

Prerequisite or corequisite units are presented within each program

Learning unit contents

The following topics will be covered:

  • International Public Affairs
  • Governmental Affairs
  • CSR
A special focus will be set on European Institutions, trade associations and NGOs. In addition, the role of the social media in public affairs activities will be explored.

Learning outcomes of the learning unit

At the end of this course, students should be able:

  • To understand the social, legal and institutional framework of their organization at national, European and international levels
  • To cope with the societal and political expectations and to adapt their strategies and policies accordingly
  • To develop a consistent Business Model
 
This module will help:
  • Identifying entrepreneurial challenges and opportunities in this framework
  • Taking advantage/ dealing with the environment of the business at large
  • Considering all relevant aspects of the business strategy
Parts of theory will be illustrated by real life case studies in an integrated way. As a study project, students will have to identify their business opportunities and develop an appropriate business model.

Prerequisite knowledge and skills

Planned learning activities and teaching methods

Mode of delivery (face to face, distance learning, hybrid learning)

face-to-face

Recommended or required readings

  • Individual participation to selected topics
  • Group presentation of case studies
  • Preparation of case studies (Team work)
  • Understanding Public Affairs as a project (Team work)

Work placement(s)

Organisational remarks and main changes to the course

Contacts

charles.laroche@skynet.be

Association of one or more MOOCs